IBI's LYDD Signs Strategic Cooperation Agreement with Singapore-based AASTAR TRADING PTE LTD. of the KPN Group
November 27, 2025, 2:33 PM
173
Guide
Highlights at a glance
On November 25, IBI leaders Wang Ting and Ji Jingjing led a delegation to Singapore, signing a strategic agreement with the KPN Group to strengthen LYDD’s cross-border footprint in Southeast Asia. The partnership aims to integrate global grain, oil, and agricultural resources while advancing digital transformation across traditional industries. During the meeting, Wang outlined IBI’s three growth pillars: industrial e-commerce, digitalization, and cross-border industrial cooperation. Ji highlighted collaboration opportunities in palm oil, smart agriculture, factory digitization, and supply chain optimization, emphasizing the deal’s role in driving regional industry innovation. This alliance marks a significant step in merging China’s industrial internet expertise with Southeast Asia’s dynamic markets, offering a replicable model for Chinese tech-driven enterprises expanding overseas. Senior executives from LYDD/Kunpeng Yunchi also attended the signing, underscoring the strategic importance of this move.
On November 25th, Wang Ting, Director/Senior Vice President of IBI, and Ji Jingjing, Vice President of IBI as well as CEO of LYDD/Kunpeng Yunchi, led a business team to Singapore, where they held business negotiations with the KPN Group and signed a strategic cooperation agreement. The signing aims to further consolidate LYDD's cross-border business layout in Southeast Asia and deepen the integration of global grain, oil and agricultural product industry resources.

During the exchange meeting, Wang Ting systematically introduced IBI's core business and development history, focusing on the company's strategic plans across three growth curves: industrial e-commerce, industrial digitalization, and cross-border industrial belt cooperation.
In the negotiations, Ji Jingjing conducted a detailed analysis of the future complementary cooperation points between LYDD and the KPN Group, covering multiple areas such as palm industry resource connection, digital transformation of traditional factories, popularization of plant protection and agricultural services, and supply chain collaboration. She stated that it is hoped that the signing of this strategic cooperation agreement will open a new chapter for LYDD's layout in Southeast Asia and provide new impetus for the digital transformation of the grain, oil and food industry in both countries.

With the deepening of globalization, the importance of cross-regional exchanges and cooperation has become increasingly prominent. This collaboration between LYDD and AASTAR is not only a partnership between two enterprises, but also a deep integration of China's industrial internet strength and Southeast Asian market resources. For Chinese digital enterprises accelerating their overseas expansion, this cooperation model driven by digital technology and taking industrial chain integration as the path undoubtedly provides valuable practical reference.

Also attending the meeting and signing ceremony were Chen Tao, Vice President of LYDD/Kunpeng Yunchi and General Manager of the Feed Industry Chain; Yao Xueqiang, Vice President of LYDD/Kunpeng Yunchi and General Manager of the Agrochemical Industry Chain; Zhang Li, Vice President of Strategic Development at LYDD/Kunpeng Yunchi; and Zhao Yingjie, CEO Assistant and Director of Foreign Investment at LYDD/Kunpeng Yunchi.
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